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Global and China Medical Devices Industry Report, 2009 The development of medical devices industry differs afar in developed countries. In emerging markets like China and India, it is the economic growth that drives the expansion of market scale, but in most cases, the expansion just means the increase of market capacity. Comparatively, the developed countries’ market growth focuses on the new technology and the new product development. With the prevalence of digital technologies and new mate
Summary Global Medical Devices Industry Outlook to 2010: Marketing & Sales Strategies and the Impact of Recession and Recovery” is a new report published byin association with ICD Research that analyzes how medical equipment manufacturer’s media spend, marketing and sales strategies & practices and business are being affected by the recession. In an uncertain economic climate this report gives you access to the media channel spending outlooks, media budgets, marketing agency s
Although pharmaceutical companies have been interested in diversifying into medical devices for some time, it has never been as apparent and significant as it has been in recent years as the industry has witnessed mega deals. With many blockbuster drugs such as Lipitor losing their patents and consequent reduced profitability, pharmaceutical companies have been looking to diversify and add stability to their portfolios by acquiring medical device companies. Specialty medical devices offer highe